Small Business: Numpfer

These organic multi-use bibs by Numpfer make me wish I had a newborn again, they are exactly what they say they are, a ‘Must-Have.’  Their super soft and absorbant terry cloth fabric is perfect for the delicate skin of your newborn baby.  Numpfer also makes loveable blankets out of an organic bamboo-cotton blend jersey fabric, similar to their bibs.  Their all white fabric is designed with a hint of your favorite color around the edge making their pieces so modern and timeless.
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A few months back, I came across Numpfer on Instagram, it didn’t take much browsing to fall in love with this local brand.  I very much enjoy following Sarah’s feed and discovering more about the Momma behind the business, as well as, the darling girl who inspired it all.  Sarah’s feed is filled with beautifully photographed shots of her products, her gorgeous daughter, and little bits of her everyday life.  Recently, I got in contact with Sarah and got to learn more about who she is and her motivation behind Numpfer.
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When I asked Sarah to tell me a little bit about herself, her response put a huge grin on my face.  I loved how much I felt like I could relate to Sarah, her honesty and openness is admired.  Sarah likes to be busy, she is constantly multi-tasking and can’t stay still for too long.  Though after a busy week Sarah looks forward to the weekend, the time that her little family gets to spend all together.  Sarah described a favorite past-time, she said, “I love going on very long walks around the city with a coffee in my stroller cup holder, that spills unless the cup is half full, and a croissant in my hand, that I usually share with my daughter.”  With Sarah’s busy body personality, love for the outdoors, and desire for simple, classic, and linear design she created a brand that truly represents who she is.
 Numpfer - tie bib
The birth of Sarah’s daughter gave her motivation to start her unknown dream job.  Sarah said, “When my daughter was born, she was in the nursery for her first few days of life where she started feeding on a bottle and preferred the bottle. The hospital nurses always used washcloths as bibs, though very absorbent they didn’t reach all the way around her neck, resulting in a very wet outfit.”  After getting home from the hospital, Sarah looked around for a bib appropriate for bottle fed newborns, she found the market lacking.  Sarah decided if she was in need of this, than other parents probably needed it too.  It didn’t take her long to purchase some organic bamboo terry cloth from a local supplier and design a pattern that would tie around the side, while bunching around the chin for extra absorbency.  With this, Numpfer was born.  The Multi-Use Bibs were first, and the next logical step was blankets.
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Sarah opened her online shop in February 2014 and has also placed her product in a number of shops and boutiques.  It was a combination of stores seeking out Numpfer and Sarah seeking out stores that allowed Numpfer the store presence that it has today.  It’s true to say that introducing your product to a new business can be intimidating, but it is important to not be discouraged by a no or no reply.  “I look at it like photography,” said Sarah, “every photo you take is not going to result in the perfect shot, you have to take many to get one great one.”
numpfer
Sarah is very proud of each store that her products are placed in, and would love to continue to grow her brand through wholesale.  Sarah is currently promoting her brand by using Facebook, Instagram, Twitter, and Pinterest.  Sarah said that she finds Instagram to be the most effective as the community is incredible, she has met so many amazing and inspiring people through this forum.  I am encouraged by these words from Sarah, “I know that you need to love and believe in what you do and keep going regardless of the road blocks you may encounter.”

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One thought on “Small Business: Numpfer

  1. Pingback: DIY: First Birthday Greek Yogurt Painting | creativewife + joyfulworker

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